STRATEGY & EXECUTION
About Jenny Song Schmidt Consulting
I am Jenny Song Schmidt and I am an Influencer Marketing Consultant and Agency service provider.
I help companies to navigate the ever-shifting waters of Influencer Marketing, with a focus on performance-focused data-driven Influencer Marketing.
In my last role from 2017-2021 I was the Senior Lead Influencer Marketing & Social Media at Gymondo, Germany’s leading online fitness platform for women. From creating the very first Influencer Marketing campaign to continuously testing, Influencer Marketing rose to be the number one acquisition channel of the company. From being alone to leading a team of 11, I quickly learned to both the hands on, and the strategic part in Influencer Marketing. Knowing I would want to eventually quench my thirst for entrepreneurship, I decided to pursue my own journey from 2021.
I now successfully help an array of companies to
set up and/or optimize their influencer marketing processes
work with high performing influencers
create successful campaigns from A - Z
educate teams on influencer marketing
through agency services or consulting